Folio
Services
Product Design
UX
Year
2024
Team
Allie Vogel
Jules Newland
GastĂłn Alba
Folio revolutionizes the way online portfolios are built by moving the emphasis from manual design to seamless curation. Powered by AI, the platform helps users effortlessly gather content, organize their portfolio, and enhance its presentation, all with minimal effort. The result is a fun, intuitive experience that makes portfolio creation simple and engaging.
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Challenges
Most portfolio tools place too much emphasis on design features, often overwhelming users who simply want to showcase their best work. Folio’s challenge lies in striking the right balance between flexibility and simplicity, enabling users to focus more on telling their story and less on perfecting visual details.

Make a basic "About Me" page with links to my social media
Let Folio organize your stuff into projects.
Share your name and profession and link your socials. This helps Folio get to know you better.
Folio will create a simple landing page to help you get started. Customize fonts and colors!

Add images, documents, or link your Figma files. Folio will understand and organize your work for you.
Reveal your portfolio to the world and start attracting all the projects you’ve been dreaming of.
How is oldfolio.design related to you?
The Challege
Over a three-month engagement, we collaborated with the Musho team to design Folio's MVP for their demo at Config.
AI Patterns
Designing intuitive AI interactions was crucial without compromising user control. Every AI interaction needed to feel seamless, addressing the "blank canvas" challenge by offering timely suggestions and actionable insights exactly when needed.
“Partnering with Flexxi has been a smooth experience, even in the fast-paced, dynamic environment of a startup. Our team moves quickly, and features can go from concept to production in days. After just one call, to introduce them to our design system, Flexxi was ready to dive in and collaborate. They handle feedback with a high level of professionalism, incorporating it thoughtfully. Their design expertise is truly impressive, making them an exceptional partner.”
Outcome
Leveraging Musho’s existing design system enabled the team to work efficiently. However, integrating new features demanded careful consideration to ensure a smooth expansion while maintaining alignment with the established components. Testing the product with users provided valuable insights, but in the end, the project was deprioritized from the company’s roadmap.
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